“an eclectic vanguard of Canadian design ..“ Globe & Mail

Pure Design was a manufacturer of contemporary metal home furnishings, founded in 1994 by Daniel Hlus, Randy McCoy and myself.

The Pure Design collection of 75 products was available at over two thousand furniture and design retailers throughout North America, the UK and Japan.  Retailers included MoMA, Design Within Reach and The Conran Shop, as well as on the Pure Design online store which went live in 2000.

As Director of Design, I collaborated with over three dozen international freelance designers to develop a diverse and experimental collection. The collection was awarded an ICFF Editors Award for Furniture and was listed in the MoMA Design Encyclopedia.